Rainbow mountains in Peru

The popularity of Vinicunca expanded only five years ago thanks in large part to trekking and mountaineering lovers who were amazed by this unique phenomenon. The majesty of its colors and the peculiarity of its landscape began to be posted on social networks.



On Instagram, for example, thousands of Internet users reacted to the publication and shared it on their own social networks, creating a multiplier effect. The American site Business Insider included Vinicunca as part of a list of the 100 essential places to visit in the world.